SAIF Golden Charter

Appointed Representative or Introducer Appointed Representative?

What’s best for my business?

With 2022 in full swing, and around six months until Financial Conduct Authority (FCA) regulation comes into force, now is the time to consider how you wish to continue offering pre-paid funeral plans to your families. We’re proud to have already helped so many of our partners take their first steps on their Pathway to Regulation, our straightforward three-step approach to support funeral directors on the journey to FCA regulation.

In line with step one, hundreds of funeral directors across the country have already taken their initial regulatory stride – logging in to the updated mygoldencharter.co.uk and using our Paperless Application service.

If you’re a Golden Charter plan seller and you’re not set up for Paperless yet, or if you’d like training to walk through the improved, intuitive navigation and enhanced features, we’re running online drop-in sessions every week on Thursday mornings at 10am. These informal sessions are designed for all users, regardless of your level of experience or confidence, with our experts on hand to help you get the most from Paperless Applications. To request a link to join, email us.

This digital readiness step and submitting your funeral plans online will ensure you’re in the strongest position to transition seamlessly to regulation ahead of 29 July 2022.

In step two of our Pathway to Regulation, we began accepting Appointed Representative and Introducer Appointed Representative applications in November. We understand this is an important decision for your business, but you can rest assured that we’re here to explain each option. As the first 200 applicants can tell you, our application form is very straightforward. Our business managers are here to help.

We’ve been working with independent funeral directors for over 30 years, helping our partners manage regulatory changes like GDPR and the Competition and Markets Authority (CMA) order. We’ll continue to offer the same supporting arm for FCA regulation. Whether you know exactly which route you’ll take, or would like some guidance before choosing, your business manager is here to help. They’ll give you tailored advice, helping you make an informed choice based on your business needs and how you currently work with your families.

Contact your business manager if you’re ready to move to the next step on your journey. Visit the portal for a whole host of regularly updated regulatory resources, information and answers to your frequently asked questions.