SAIF Golden Charter

localfuneral.co.uk open to Independents

All SAIF members can now opt in to the new-look localfuneral.co.uk site that helps families to find a local independent funeral director at the time of need.

Following a successful pilot phase with SAIFCharter members, localfuneral. co.uk’s new branding is now online, and the site has been opened up to all SAIF members, as well as Golden Charter Premier members who are also part of another established trade association. This will provide the UK-wide coverage the site needs to meet bereaved families’ needs and compete effectively in this growing market.

Julian Walker, SAIFCharter Chairman, said: “We are now in a strong position to raise awareness of the service in many regions across the UK, as well as nationally. As a result of this increased marketing activity, we can be sure that the volume of enquiries will increase.”

In this month’s issue (see page 34), he adds: “Early adopters always have an advantage and as localfuneral. co.uk moves forwards it will inevitably reflect the views of the companies involved in its early stages.”

The site’s new brand is based on the core promise of offering simple funeral solutions. Through funeral directors, it aims to distinguish itself by offering families expertise, independence, trust and innovation.

Independents interested in getting involved in this service, created specifically for the independent sector, can find out more from your local Golden Charter representative.